unleashthepowerofforce

A new wave of information technology is emerging that will completely transform how business is conducted, how people work, and what services they provide. According to Peter Sondergaard, senior vice president at Gartner and global head of Research, this new wave, which includes cloud computing, social networking, mobility, and an explosion in information, is revolutionizing business and society, and heralds the next age of computing.

It’s hard enough for IT veterans to fully comprehend the significance of all these changes. Business users without deep backgrounds in computer technology don’t stand a chance. As a result, there is a great deal of confusion, misunderstanding, and simple ignorance regarding this new wave of technology, what its impact will be, and what can be done to leverage it most effectively.

This book provides business users with a broad understanding of this new wave so that they can make the best decisions for their organizations. In addition to laying out the challenges that need to be met and the opportunities that are opening up to be exploited by this new technology, the book describes how the powerful force.com platform offers the fastest and easiest way to catch this new wave.

These are exciting times, but also treacherous times. A few years from now, we’ll look back and be able to see which companies succeeded and which ones failed. Those companies that understand the power of the Cloud, and are forward-thinking and open enough to unleash force.com across their organization, will have the best chance to thrive in this rapidly emerging new world. This book shows you how it can be done.